It’s as simple as this: giving feels good. Effort spent identifying what another per- son can really benefit from in a lasting way stirs feelings of empathy and love. Giving without knowing the other person can be even more rewarding. Giving anonymously—and spontaneously—can feel extremely gratifying. This manner of giving means not expecting something in return, and that’s the true meaning of altruism. Giving from your heart connects you with mankind, expands and fulfills that you in you (some call that your soul), and boosts serotonin levels.